Why you shouldn’t be using LinkTree
Like many business owners, I have been using a Linktree link in my bio for months, and then it hit me! Using Linktree doesn’t help my business, here’s why:
When an Instagram user clicks on the Linktree link in your bio they are redirected to a Linktree site. This is increasing traffic to Linktrees website and improving their SEO, not yours. Also unless you’re paying there is no customisation.
Instead if like me you already have a website, what you should do is create a hidden links page on your own website, and use this link directly in your Instagram bio.
Now you can customise your link page to match your website or personal branding, and every click goes directly to your site and helps improve your SEO. Also, you can hide this page from search engines so it’s not accidentally visible elsewhere.
I use Squarespace to design and host my website and therefore all my web pages are already optimised for mobile. My new link page not only looks great and on-brand; it’s also free, customisable and will help drive my website traffic.